It is a reality now that the internet world has become friendlier towards online gambling companies. With the US gambling laws loosening up and social networks such as Facebook accepting gambling related advertisement and even thinking of offering real money gambling, there is due to be a gambling boom on the internet. All online gaming operators are getting ready to go with the flow with one exception; Zynga.
Zynga is currently the largest gaming network on the web; more than 30 million active users per month. Zynga offers its free games on platforms such as Facebook. Through Facebook alone, Zynga pulls in millions of players per day. Even if the games are free, Zynga generates billions as those games come with virtual chips which players need to buy if they want to move forward in the game or get bonuses. Zynga is therefore a tough rival to other online gaming companies.
Zynga says they do not want to start offering real funds gambling as they want to avoid losing their loyal customers.
Zynga offers Poker through Zynga Poker and will soon launch Zynga Casino and Zynga Bingo. All those three products will definitely work perfectly well with a real money structure but Zynga has not confirmed any such move and they are sticking to their statement that they will continue with their current offering.
However, Zynga is still in the race or even way ahead of its competitors when it comes to offering innovative ways to play their games. Apart from Facebook, other platforms include MySpace, Yahoo, Google+, iPhone, iPad and Android. Zynga will soon have more releases for Google+, they have just launched two new games for iOS and there will be Zynga Poker for Google TV. Therefore, with all those new and different means to play their games, Zynga is due to gather more and more players.
It is without a doubt that Zynga is the leader when it comes to online gaming. But if they want to stay competitive, Zynga will need to keep on providing exciting and popular games but more important they will have to start considering real money gambling. It is a tough internet world out there with all those online gambling companies vying to be the best, so should Zynga want to stay number one, then they will have to think again.
This article was written for Online Casinos Online site.
